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News


Meet Journalist, Researcher and Tech Expert Brad Howarth
Meet Brad Howarth, a renowned tech journalist, author, researcher, speaker and MarComms expert.


Sale of Supercars positions the sport - and its sponsors - for growth
By Michael Banks, Senior Account Executive In a monumental sale for the motorsport industry last week, the Supercars Championship was...


Why Singles’ Day is a ripe opportunity for Aussie retail brands
Move over Black Friday and Cyber Monday, Singles’ Day - the unofficial Chinese holiday that celebrates being single - is now one of the...


Airbnb Appoints Thrive
In exciting new client news, Thrive has been appointed as the sole PR agency for Airbnb across Australia and New Zealand. The appointment...


No jab, no job: How Thrive and SPC made history
Australia’s first campaign to mandate the COVID vaccine in the workplace Thrive recently led the country's first non-government PR...


Curiosity + Connection + Conversation = Enrichment
As a bit of a career chameleon with a number of different career incarnations - journalist, PR consultant, skincare creator, strategist...


No pressure, but think fast or die
How creativity differs in PR and advertising by Creative Director, Tom Selby Imagine walking into your house to find that someone has...


Fear, comedy or cliché - which vaccine campaign got it right?
A former boss once told me: “Political communication is not communication. It is politics!” The same, it seems, applies to public health...
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